October 15 2018
Like a butterfly, ZenoBars have metamorphosed from a plain granola bar stuck together with gummy chia seeds to our current sophisticated version with a quality binder. Gone from the bars are any grains, high-glycemic binders, and those common sugar substitutes with an aftertaste of ick.
Our secret is allulose.
Allulose was a hidden treasure in plants until 1999 when a Japanese professor/scientist unlocked it with an enzyme he found in the soil. Allulose has moved from obscurity to the limelight due to its clean sweetening power yet with only two calories per gram and a glycemic impact of zero.
Wait, how can that be?
As humans, we don’t have the enzymes to metabolize allulose, which means kidneys quickly dispose of it. In other words: your body does not digest and breakdown this sweetener into glucose—at all!
In this funny way, it’s a lot like dietary fiber.
But is it safe?
That was our initial question and we poured over the research on allulose to gain confidence that it was. Japanese scientists have been studying allulose for many years and have conclusively shown that it does not raise either blood glucose or insulin levels.
The FDA bestowed GRAS status on allulose based on those studies in 2012. Allulose has been in the Japanese food supply since 2013 and has quickly grown in popularity.
Since allulose is not metabolized like a carb or sugar, it can create confusion in the Nutrition Facts label. The FDA is considering removing it from the total carbs and added sugar categories where it’s currently pigeonholed.
Countries like Mexico and South Korea have been progressive and already removed allulose from the label as a carb, sugar, and/or added sugar.
In the meantime, the Zenobar Team embraces allulose as the delightful sweetener that has continued to prove it tastes just like sugar, but without the carbs!